AI Search Optimisation · GEO · AEO

AI Search Optimisation for Auckland & NZ Businesses

When someone asks ChatGPT, Perplexity or Google's AI for "the best [what you do] in Auckland", one business gets recommended. This service makes sure it's yours.

What AI search optimisation actually is

AI assistants don't show ten links. They give one answer. That answer is assembled from what the model knows about your industry: which businesses are mentioned in trusted sources, how clearly their websites explain what they do, and how consistently they're described across the web.

AI search optimisation, known in the industry as GEO (Generative Engine Optimisation) and AEO (Answer Engine Optimisation), is the work of shaping those signals so AI models cite and recommend your business.

It's not a trick or a hack. It's structured, deliberate work across your content, your site architecture and your presence on the wider web.

Platforms covered

  • ChatGPT & ChatGPT Search
  • Google AI Overviews & AI Mode
  • Perplexity
  • Gemini
  • Claude
  • Microsoft Copilot / Bing
The service

What's included

AI Visibility Baseline

Testing the real buying questions your customers ask across every major AI platform, recording mentions, sentiment and which competitors get recommended.

Entity & Schema Foundation

Structured data, entity consistency and site architecture that make it unambiguous to AI models who you are, what you do and where you do it.

Answer-Ready Content

Content engineered to be cited: direct answers to buying questions, structured for extraction, backed by genuine expertise.

Citation & Authority Building

Third-party mentions in the sources AI models trust, including directories, industry publications and reviews, so recommendations come with corroboration.

Monthly AI Visibility Tracking

Ongoing monitoring of AI mentions and AI Overview presence, with reporting that shows movement in plain numbers, not vanity metrics.

Continuous Adaptation

AI search changes monthly. As models update and citation patterns shift, your strategy adjusts. Twenty years in search is largely the ability to tell a real shift from noise.

Common questions

AI search optimisation FAQs

What is AI search optimisation?

AI search optimisation (GEO/AEO) is the practice of making your business visible inside AI assistants like ChatGPT, Google AI Overviews, Perplexity and Gemini. Instead of competing for a ranking position, you're working to become the answer AI models cite and recommend when people ask about your products or services.

How is it different from SEO?

Traditional SEO targets ranked lists of links in Google. AI search optimisation targets the single synthesised answer an AI assistant gives. The foundations overlap, but AI visibility also depends on entity clarity, structured data, third-party citations and how consistently your business is described across the web.

How do I know if AI models mention my business?

An AI visibility audit tests the buying questions your customers actually ask across the major AI platforms and records whether you're mentioned, how you're described, and which competitors are recommended instead. I offer this free, for businesses in New Zealand and overseas.

How long until I see results?

Structured data and content fixes can influence AI Overview presence within weeks. Building the citations and authority that make LLMs recommend you typically takes three to six months of consistent work, similar to SEO timelines.

Do I still need traditional SEO?

Yes. Google still drives most commercial traffic in NZ today, and AI models learn from content that performs well in traditional search. The right strategy runs both together. See SEO Auckland.

Start with the free AI Visibility Audit

Know exactly where you stand in ChatGPT, Google AI Overviews and Perplexity before spending anything. No cost, no obligation.

Book Your Free Audit
Book Your Free AI Visibility Audit